Every band wants to get their music to the masses, and Spotify is one of the best ways of doing that. The goal of every band is to be a success on some level, however they define “success” for themselves. Part of this is getting their music to as many listeners as possible, and the Spotify platform is a good part of that; Spotify is an online listening service that allows listeners to pick and choose the music they listen to, enabling a band to find its audience. There are a number of ways to maximize the number of listeners and therefore find the success that they are looking for with minimal effort.
Social Media
The obvious way is to take full advantage of social media. While this does require a certain amount of work to accomplish, once it is set up it can make for a very successful way to advertise your music. All you need to do is find two or three different sites that you like and then start finding like-minded individuals. You then to plug your music daily, making sure that the link to your music is shared throughout the social media you choose. You need to build your audience, one person and one subgroup at a time, until eventually you hit a critical mass; once you hit that critical mass you still need to maintain it daily in order for it to work for you. So it can be a great way to get your music out there, but it requires a lot of work.
Targeted Playlists
There is an easier way. Some media companies, such as Orion Promotion, have already found a certain degree of success on Spotify and help their clients find the same degree of success. They offer different spotify music promotion packages, each being different in the way of promoting your songs. They listen to your song, and then decide which playlist of theirs that it will work best on, then place it on one or more playlists as per the package chosen. The song will then be played as often as possible, with listeners having the option to place the song on their playlists. This makes your song far more popular with far less work on your part.
You want to be a success, and that means getting your music out there. You just need to determine how much work you want to do in order to make your music a success. You can either do all of the legwork yourself and hope you succeed, or you can take advantage of someone who already has done the legwork and have them do it for you. It is your choice which works for you, but maybe trying the easier path may be worth at least checking out.
